Founded in 2012, Cincinnati, Ohio
Created by maker, Chris Sutton, Noble is one of our favorite case studies representing “USA Made”. Starting as a one man show in Cincinnati and partnering with another factory in Tennesee.
Noble Denim believes in sustainability (as do we) by sourcing all of their materials through-out the USA. Organic pocketing from Oregon, Packaging from CA and CO, Reclaimed leather from Ohio, and copper hardware from Kentucky. Seen above, in collaboration with Bulleit Whiskey, Noble Denim soaked and dyed a pair of their raw denim to create a unique coloring. Dyed in the same exact barrels the bourbon whiskey was aged in.
To really learn about the story, Noble breaks it down by location and segments:
Wendy is an apprentice at Noble and specializes in sewing the backs of jeans. Her three essentials to jean-making are Dickle whiskey, a thermos of black coffee, and PBR for lunch. Her dream is to make breakfast for Bob Dylan.
Chris Sutton, original jean maker and Noble founder, remains the central sewer, product developer and apprentice overseer. Under his care, the Cincinnati Workshop creates a collective space for craftsmen and women to work alongside of each other making small batches of unique products.
Danny started his factory 25 years ago in a very different American economy. He had 150 bustling employees taking up two shifts and making thousands of garments each week. In the last 15 years, the number of employees dropped from 150 to just 4. Danny’s team is known for their unparalleled work ethic and attention to detail, but the impact of NAFTA and the choice of US businesses to look for cheaper labor in different countries has left a good portion of this rural economy out of work. Currently, Danny is one of the few clothing manufacturers left in the heart of America but he continues to hold on and provide work for the people still left in his community.
KEEP THE TRADE CLOSE.
The ‘trade movement’ started because Noble Denim wanted an alternative to mass produced goods. This approach not only stimulates creative discussion between companies, it ties commerce to actual communities and lessens our environmental impact. The more companies that are dedicated to their region, using materials from their area, for their neighbors, the more we will be able to reduce our footprint and advocate for a different consumer culture.
- OR – Organic Pocketing
- CA – Recycled Packaging
- CO – Recycled Packaging
- OH – Reclaimed Leather
- KY – Copper Hardware
- NC – Denim